You can only fix what you measure
Capabilities
Contentsquare provides leading digital experience analytics capabilities that power our product and enables businesses to understand customer intent, feelings and behavior and how to translate this understanding into business - redefining action - doing so securely, intelligently and with the highest level of privacy.
One platform, connected use cases
- Benchmarks
- Customer Journey Analysis
- Zone-Based Heatmaps
- Impact Quantification
- Session Replay
- Artificial Intelligence
Benchmarks
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Compare your experience metrics against industry peers
With Benchmarks, companies can understand at a glance how their user experience stacks up against the competition and execute a differentiated strategy.
It enables teams to make timely and data-driven decisions and become an industry champion, they can leverage trustworthy insights and richer context with Benchmarks.
Market intelligence
Build differentiated strategy
Data-driven roadmap
Customer Journey Analysis
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Turn a complete understanding of the customer journey Into action
Visualize how customers progress through your site, page by page, from entry to exit. Understand behaviors, feelings and intent each step of the way and turn those insights into action.
360 degree view of the user journey
Intuitive customer journey mapping
Reverse digital journeys
Zone-Based Heatmaps
Learn more about Zone-Based Heatmaps
Visualize how users interact with each element on your site
Visualize how visitors interact with each element on a web or mobile page. Combine unique metrics to tell a story about how your content, navigation and merchandising helps or hinders your customers from achieving their site goals.
Advanced experience and revenue attribution
Side-by-side analysis in a single view
Impact Quantification
Learn more about Impact Quantification
Prioritize issues based on frequency and impact on revenue
Prioritize which issues to focus on by quantifying the business impact, from conversion rates to revenue impact, of customer struggle, site performance, and experience on any page — all without the need for constant tagging.
Top-down, bottom-up quantification
Sequential behavior segmentation
Session Replay
Learn more about Session Replay
Capture and replay every web and mobile customer journey
Reconstruct an individual visitor session on your website or mobile app. Use this in combination with macro-level insights to quickly understand why a certain observed metric is happening or to confirm a specific hypothesis. Understand behavior and quantify impact contextually in the replay. Share these replays and insights with stakeholders to help speed changes and investments.
Capture 100% of the user experience
Event-triggered replay
Artificial Intelligence
Learn more about Artificial Intelligence
Intelligent insights, faster and automated actions
Unlock the potential of machine learning and data science to rapidly extract insights from unique data with the Contentsquare Experience Intelligence Platform.
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Drive Engagement
make every click count
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Boost Conversion
eliminate friction
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Improve Retention
find what makes them come back
Early Settler x Contentsquare
How optimizing home page content helped Early Settler realize 50K revenue uplift in just one month
With the help of Contentsquare, Early Settler was able to surface these insights that secured an additional AUD$30-50K of revenue in just over 1 month after working Contentsquare into their weekly content reporting in Oct 2022.
Read more from Early Settler View all case studies
"
Through Contentsquare, we transformed our digital space, bringing hidden gems to light, removing our internal bias on content and ultimately driving revenue for Early Settler. It's more than just a platform; it's our roadmap to understanding customer behaviour, optimising content, and making every click count.""
Dean Boudewyns
Head of Digital & ECommerce
Frequently Asked Questions
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Analytics capabilities refer to an organization's capacity to collect, process, and interpret data for informed decision-making. These capabilities encompass tools, technologies, and expertise required to derive valuable insights from data sources.
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User Behaviour Analytics Tools provide businesses with deep insights into how users interact with their digital platforms. By understanding user behavior, businesses can identify areas of improvement, optimize website design, personalize user experiences, and ultimately increase conversions and customer satisfaction.
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Enhanced analytics capabilities empower businesses to make data-driven decisions, identify trends, and gain a competitive edge. By leveraging advanced analytics tools and skilled professionals, organizations can optimize operations, improve customer experiences, and stay agile in a rapidly evolving market.
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Analytics capabilities enable businesses to understand customer behavior, preferences, and needs. By analyzing customer data, organizations can tailor their products, services, and marketing efforts, creating a more personalized and customer-centric approach that enhances satisfaction and loyalty.
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Businesses can develop and strengthen analytics capabilities by investing in training, adopting advanced analytics tools, and fostering a data-driven culture. Building cross-functional teams and collaborating with data experts help organizations harness the full potential of their data for strategic decision-making.
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Analytics capabilities need to evolve alongside technological advancements. This involves staying updated on emerging analytics tools, embracing artificial intelligence and machine learning, and fostering a culture of continuous learning to ensure organizations remain at the forefront of analytical innovation.